Bob began his career at IBM as a Marketing Representative. Three years later, he sold a system to a young entrepreneur, Leslie Wexner, founder of The Limited and a career change followed shortly. Bob joined Les and played an integral role in growing the business from five stores to over 5,000, and from $2 million in revenue to over $8 billion. After serving as President and CEO of the two largest divisions of the company (Limited Stores and Lerner New York), Bob retired in 1992.
Following his “retirement”, Bob was closely involved in the growth of Tommy Hilfiger Corporation, serving first as a Consultant, then as Director, and, from 1994 to 1996, as Chairman of Tommy Hilfiger Retail Inc. and Vice Chairman of Tommy Hilfiger Corporation.
In 1992, Bob founded his consulting firm, Robert C. Grayson & Associates, and focused on advising consumer products companies, both branded manufacturers and retailers, in the areas of product, marketing and sales.
From 2001-2007, Bob was a minority partner in an executive search firm, BerglassGrayson, which served a client base drawn from the same industry sector in which his consulting practice was focused.
In 2007, Bob formed The Grayson Company, a much broader based consulting practice, which, while continuing to work with clients on issues related to product, marketing and sales, now also offers consulting services in store design, Point of Purchase presentation, fixture development and production, information systems technology, logistics, real estate, and staffing. Each functional area of focus is led by, and staffed with, proven industry experts and the experience and skill they bring to their assignments is unparalleled in the consulting world.